Materials Management Review (MMR), is the definitive magazine for, of and by the Materials and Supply Chain Management Industry in India. It seeks to be the voice of the industry - and also the eyes, ears and nose! With in-depth coverage of all the latest concepts, and trends, as well as extensive interviews, opinions, papers, topical and themes, the MMR is arguably the most comprehensive magazine in it's field.

THE MAGAZINE

The MMR is structured around five main sections. These sections aim to INFORM, APPLAUD, CREATE DIALOGUE, DEBATE, and EDUCATE. The MMR brings together the entire industry on a platform that enables sharing of thoughts, ideas, cases, best practices, concepts, and the latest happenings in the industry.

THE TEAM

The MMR debuted in January 2000. It is a monthly magazine, and is edited by the eminent Mr. M. K Bhardwaj, Chief Editor of MMR and Co-Chairman-Board of Studies, IIMM. Dr. Iyengar is helped by an able team of Column Anchors, assistant editor, writers, and of course, production people. The magazine is published from the Delhi Branch of IIMM, and the publisher is the National President of IIMM - Mr. B.V. Iyer and following is the Core Committee and editorial board.

Core Committee:

• Ashok Sharma
• V.K.Jain
• Tej K. Magazine

• S.K. Sharma
• Suresh Kumar Sharma
• K.B. Sharma
• Bimal Ghosh
• S.J. Lale
• K.C. Harsha
• G.K. Singh
• G.R. Apte

MMR - UNIQUE, BINDING

The MMR is unique in many ways. Being read among the cream of the Indian Industry, the MMR also enjoys the patronage of the prestigious Indian Institute of Materials Management (IIMM). The members of the IIMM are unarguably some of the leading lights of the Indian Supply Chain Industry. It is also read by educational institutes, government bodies and institutes, and manufacturers across the nation. This magazine is reaching every month to all the 10,000 members of IIMM and also to 40 countries of the world representing 42 professional bodies who are members of International Federation of Purchasing & Supply Management (IFPSM).

But what is more unique, is the methodology that MMR uses to put every issue together. In the words of the Chief Editor, M.K.Bhardwaj; "...our editorial team stays lean with just the right touch of zonal representation. Decentralization would be the name of the game. The decentralization will spread to many members and readers, such that this magazine will be put together in all corners of India, and brought together between two covers through the powers of virtual integration - the web and the e-mail. Now. Isn't this a microcosm of many 'good practices'?"

So, although the MMR is published from Delhi, it is more of a culmination of diligent contributions from members and readers across the length and breath of both -the country and the industry

LOOK WHO'S READING THE MMR!!!!

• Companies who read the MMR - from the IIM's, to Government bodies, to the biggest Indian Corporate houses - the MMR is fast becoming a member of every team!
  
  
• People who read the MMR - from Directors of SSU's to the Heads of Materials departments in the largest organisations - the MMR speaks every one's language!
  
  
• The places that MMR reaches - from Kerala to Rajasthan, New Delhi to Maharashtra..., even Malaysia & Khazakistan...the MMR is reaching new destinations every day!
  

Annual subscription cost Rs. 500. Subscription request cards are available in every copy of MMR. Alternately, send cheque or draft for Rs. 500 (Plus Rs. 25 if not a Delhi cheque) made in favour of IIMM, Mumbai and send it to IIMM Delhi Branch. to:

THE SUBSCRIPTIONS IN-CHARGE,
MATERIALS MANAGEMENT REVIEW,
C/O IIMM,Veer Sadan, 4239-A/2,
1, Ansari Road, Daryaganj,
New Delhi - 110 002.

This is a list of some of the prestigious companies that subscribe to MMR. If you want to join this list, send in your subscription request today!!

The MMR is read by senior managers in Purchase and Supply Chain Management. Also, at educational institutions, and govt. Departments. All members of IIMM get their personal copy of the magazine. It is no exaggeration to say that the member base of IIMM is one of the most distinguished set of Supply Chain Management, Materials and Purchase professionals. 

If you would like to reach out to this target audience, with your product or service details, don't miss this opportunity to advertise in the MMR.

TARIFF DETAILS (Monthly) Position Rate( Rs.) Back Cover (4 colours) 30,000.00 II/III Cover (4 colours) 25,000.00 Full Page (4 colours) 20,000.00 Full Page (B/W) 15,000.00 Half Page (B/W) 10,000.00 Quarter Page (B/W) 8,000.00 Strip 5,000.00 Tender Notice (F/T B/W) 20,000.00 Placement News (H/P B/W) 10,000.00

TARIFF DETAILS (Annual) Position Rate ( Rs.) Back Cover (4 colours) 2,50,000.00 Inner Cover (4 colours) 2,00,000.00 Full Page (4 colours) 1,75,000.00 Full Page (B/W) 1,25,000.00 Half Page (B/W) 1,00,000.00 Quarter Page (B/W)  75,000.00 Strip  50,000.00

SIZE DETAIL Magazine Size  27cm X 21cm Height  (X) Width  Full Page Printed Area  25cm  x 17.5cm Half Page (Horizontal) 12.5cm x 17.5cm Half Page (Vertical) 25cm x 8.5cm Quarter Page 6.25cm x 8.5cm Strip 5cm x 17.5cm

MATERIAL FOR ADVERTISEMENT 4 Colour Positive with 100% screen 150 lpl. B/W Artpulls, Positives with 65% screen. Cover Art Paper Inside Paper Newsglazed/White Printing

NOTES

• All advertisers are listed on the reader service card included in the magazine. All enquiries received for his advertisement, will be forwarded to him, FREE of cost by MMR. However, MMR does not take responsibility of forwarding any publicity material, product information or reply, back to the party making the enquiry.
  
  

• MMR would be happy to consider special rates for a bulk booking of 6 issues or more at one-time payment. These special rates will be considered only for full-page color advertisements. The rates for all other sizes remain same.

• Special discount coupons from the advertiser can be inserted in the magazine. Readers can use/ redeem the coupons on advertiser's product or at advertiser outlets.
  
• The advertiser can choose to sponsor any one of the regular columns in the MMR, such as Ecotalk, Brainteasers, Student Speak, Book Review etc.
  
• The advertiser can sponsor a single page 'advertorial' on his company or product.
• The advertiser can sponsor prizes for the 'Brainteasers' section
• Should the advertiser want any other form or type of advertising on the MMR, we are open to considering these requests.

For details/ interest in any of the above, as well as for advertisement bookings, please contact
 
M.K.Bhardwaj at iimmmmr@vsnl.net. Alternately, you can send in your cheque/ draft, along with advertisement positive and details of position to:

The Advertising In-charge,
Materials Management Review
C/O Indian Institute of Material Management
Veer Sadan, 4239-A/2, 1, Ansari Road,
Daryaganj,
New Delhi - 110 002
Ph: 23266089, 23242124